Batman misses Google Maps
“See that’s your problem. You only want to buy free apps.”
- Tony Hue (since 2010)
God I am annoying.
When engineers working on the very first iPod completed the prototype, they presented their work to Steve Jobs for his approval. Jobs played with the device, scrutinized it, weighed it in his hands, and promptly rejected it. It was too big.
The engineers explained that they had to reinvent inventing to create the iPod, and that it was simply impossible to make it any smaller. Jobs was quiet for a moment. Finally he stood, walked over to an aquarium, and dropped the iPod in the tank. After it touched bottom, bubbles floated to the top.
“Those are air bubbles,” he snapped. “That means there’s space in there. Make it smaller.”
Steve Jobs Interviewed Before Returning to Apple in 1996.
News is never a 9 to 5 job.
Wednesday evening, with the news that Apple visionary Steve Jobs had passed away from pancreatic cancer, TIME managing editor Rick Stengel (center) decided to stop the presses on the issue the staff had just finished earlier that afternoon. Staff members poured back into the TIME offices for an emergency edit meeting, which left us just over three hours to produce a new issue, many of us working on the very Apple devices that Jobs created.
Thursday, we’ll announce our latest issue featuring Jobs on the cover for the eighth time.
It’s the Jobs side of the equation that Apple’s rivals — phone, tablet, laptop, whatever — are able to copy. Thus the patents and the lawsuits. Design is copyable. But the Cook side of things — Apple’s economy of scale advantage — cannot be copied by any company with a complex product lineup. How could Dell, for example, possibly copy Apple’s operations when they currently classify “Design & Performance” and “Thin & Powerful” as separate laptop categories?
Put another way, consumers don’t know what they really want until they actually use the product.
All computer companies not named Apple: Designate separate categories for your computers in the hopes that segmentation offers a better experience to your customers.
Apple: Innovate with products that just work and make the selection of choices more narrow.
Creative MacBook Stickers
Just a little one for you Mac Users… Courtesy of ron-guatt on deviantART.
Everything Apple did from January 9th, 2001 up until January 26th, 2010 revolved around the Digital Hub strategy. In his now-famous Macworld 2001 keynote, Steve Jobs quoted Walt Mossberg, the technology columnist for the Wall Street Journal, Mike Capellas, then-CEO of Compaq, and Jeff Weitzen,…
An email from an Apple employee at Apple to Kevin Rose:
You know how in disaster movies, people on the street gather around electronic shops that have TVs in the display windows so they can stay informed with what is going on? In this digital age, that’s what the Tokyo Apple stores became. Staff brought out surge protectors and extension cords with 10s of iOS device adapters so people could charge their phones & pads and contact their loved ones. Even after we finally had to close 10pm, crowds of people huddled in front of our stores to use the wifi into the night, as it was still the only way to get access to the outside world.